Pronti is a set of machine learning algorithms, a type of artificial intelligence. Pronti learnt from hundreds of thousands of outfits and continues to learn how to put together an outfit and what goes with what.
We didn't want Pronti to just give outfits that follow the trend or norm, because being individual and unique is also important. We believe in self expression first and don’t expect everyone to follow one set of fashion rules.
Pronti learns your context through Occasions. Organize your closet the way you wear things for example your Casual clothes and style are different from your Formal ones and this is different from mine and your friends. Pronti is here to inspire and learn what you like.
Pronti will give you outfits and is also testing to see if you like combinations that may not be mainstream. This is to understand you better.
There are buttons on outfits and shopping that give Pronti feedback. If you love what's recommended save it (bookmark icon) and if you hate it hit the thumbs down. Wearing and planning also help Pronti learn. Everything is learnt in context to the occasion you are in and we get it, a year from now you may start liking a different vibe. Pronti will keep learning as long as you keep showing through wearing outfits, favoriting, and trashing.
It is possible to fool Pronti by not having many clothes in your occasion, and it may also be what someone else would consider matched. Fashion is very personal and creative. What Pronti gives you is not random, but depending on your taste or the clothing it has to choose from it may not be as coordinated as you would like.
This is where you get to replace items in the outfit and teach Pronti or share with your friends and ask an opinion!
We also know that sometimes you want to learn a little more about fashion rules and what mainstream trends and esthetics are. This is where it helps that Pronti already has learnt on so many outfits.
There are three other ways:
PRONTI wants to know what you are wearing every day!
This way it understands how you like to dress. It is like giving a personal stylist an outfit log for them to get to know you.
Also, every outfit is recorded for you and you can see it in your Outfit Diary
If the outfit looks perfect but you really want to use those new shoes you bought...well, you can replace them! Plan your outfit the way you like it and PRONTI will learn your style in the process!
We all have our unique rules…may you would never match two bright colors together, or wear metallic during the day - whatever it is let PRONTI know that!
PRONTI wants to learn your style and gets smarter every day!
Keep a list of your favorite outfits! PRONTI’s smart closet will keep track of what you love to wear!